Robert J. O'Neill
A public-facing identity was developed for Robert J. O’Neill including his personal mark, business cards, website, and a responsive online communications strategy.
True to his mission and service, the tone and look of his website reflected his dedication to his team and country.
Rob’s first book, The Operator, was released in mid-2017. An in-depth social media strategy was developed, complimenting his publicist’s PR plan. The highly-responsive, multi-faceted, social media campaign proactively facilitated traffic, driving and tracking pre-orders and online sales. Mr. O’Neill’s first book took off and quickly became a New York Times Best Seller.
A complimentary RJO Apparel logo was designed along with several website iterations for all RJO gear and an additional book he co-authored, The Way Forward.