Revs Institute
Design projects included Revs Institute’s design standards, remote signage, brochures, print advertising, email campaigns, social media identity specifications, concours, educational programs, staff and volunteer materials, gift shop products, events, exhibitions, business cards, letterhead, digital library, presentations, and other printed communications.
Design Standards Development
Revs Institute’s logo was previously adapted with a more modern, streamlined look. However, official design standards had never been implemented. As a result, the logo had been applied by staff with different color variations and methods—reducing brand cohesion and ultimately, the logo began to be obscured and modified to fit each use. A comprehensive, strategic review of all applications resulted in a very tight and effective implementation of design guidelines for the entire staff to readily access and download easy-to-use standards and applications on an “as needed” basis.